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AI Is a Tool, Not a Founder

AI Is a Tool, Not a Founder

•By Vaclav Gregor

The AI Hype Cycle

It's easy to get caught up in the hype. Every day, a new AI tool launches that promises to automate another part of your business. AI can write code, design logos, create marketing copy, and even generate business plans.

This has led some aspiring entrepreneurs to believe that AI can do the one thing it's fundamentally incapable of doing: being the founder.

An AI can't have a vision. It can't feel a customer's pain. It can't make a courageous bet on an unproven market. It can't build a culture or inspire a team. These are the things that create real, defensible value.

Where AI Shines: The "How," Not the "What" or "Why"

Think of your SaaS business as having three layers:

  1. The "Why" (Vision): Why does this business need to exist? What change are you trying to make in the world? This comes from your unique perspective, experience, and empathy.
  2. The "What" (Strategy): What problem will you solve, for whom, and with what unique solution? This is about making strategic choices and positioning your company in the market.
  3. The "How" (Execution): How will you build the product, market it, and support customers? This is the layer of tactics and tasks.

AI is a game-changer for the "How." It can accelerate execution by 10x or even 100x. With Vibe Coding, you can use AI to build an MVP in a weekend. You can use it to generate ad creatives, write email sequences, and answer support tickets.

But it's useless without your direction on the "What" and the "Why."

Your Unfair Advantage is You

Your competitors have access to the same AI tools you do. The technology itself is not a moat.

Your real moat is your deep understanding of a specific customer and their specific problem. It's your taste, your strategic insights, and your ability to connect with people on a human level.

Use AI as a powerful lever to execute your vision faster and more efficiently than ever before. But never mistake the tool for the craftsman. The founder's job isn't to write code; it's to have a point of view. AI can't do that for you.